Data Protection Policy

1. Purpose of This Policy

This policy explains how The Performance Studios (“we”, “our”, “the Studio”) collects, uses, stores, and protects personal data obtained through our website and associated digital services. We are committed to safeguarding personal information and complying with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Who We Are

The Performance Studios Preston, United Kingdom

Email: [email protected]

Phone: 07495 283 914

We act as the Data Controller for all personal data collected through our website.

3. Scope

This policy applies to:

  • Visitors to our website
  • Individuals who contact us, book classes, or submit enquiries
  • Parents/guardians providing information for children’s classes
  • Staff, contractors, and third‑party service providers handling personal data on our behalf

4. What Personal Data We Collect

We may collect:

  • Contact information: name, email address, phone number
  • Booking information: class selections, payment confirmations (via third‑party processors)
  • Child information: name, age, medical notes (only when voluntarily provided for safeguarding)
  • Technical data: IP address, browser type, device information
  • Usage data: pages visited, time spent, links clicked
  • Cookie data: analytics and functional cookies (with consent where required)

We do not intentionally collect special category data unless it is voluntarily provided for safety or accessibility reasons.

5. Lawful Bases for Processing

We rely on:

  • Contract — to process class bookings and enquiries
  • Consent — for marketing emails, optional cookies, and photography permissions
  • Legal obligation — safeguarding requirements for children’s classes
  • Legitimate interests — improving website performance and ensuring security

6. How We Use Personal Data

We use personal data to:

  • Manage class bookings and studio administration
  • Respond to enquiries
  • Communicate class updates and studio information
  • Maintain safety records for children’s classes
  • Improve website functionality
  • Comply with legal obligations

We do not sell or rent personal data.

7. Cookies and Analytics

Our website may use:

  • Essential cookies
  • Analytics cookies (e.g., Google Analytics)
  • Marketing cookies (only with consent)

Visitors can manage cookie preferences through our cookie banner or browser settings.

8. Sharing Personal Data

We may share data with:

  • Payment processors
  • Booking platforms
  • Email marketing providers
  • Website hosting and security providers

We do not transfer personal data outside the UK unless adequate safeguards are in place.

9. Data Retention

We retain personal data only as long as necessary:

  • Booking and contact records: up to 6 years
  • Child safety information: duration of enrolment + 1 year
  • Marketing consent data: until consent is withdrawn
  • Analytics data: up to 26 months

10. Data Security

We implement appropriate technical and organisational measures, including:

  • Secure hosting and encrypted connections
  • Access controls
  • Regular updates and security monitoring
  • Secure storage of child safety information

Data breaches will be reported to the ICO where required.

11. Your Rights Under UK GDPR

You have the right to:

  • Access your personal data
  • Request correction
  • Request deletion
  • Object to processing
  • Withdraw consent
  • Request data portability

Contact us at [email protected] to exercise these rights.

12. Children’s Data

We collect children’s information only when necessary for enrolment, safety, or safeguarding. Consent must be provided by a parent or legal guardian. Children’s data is handled with heightened confidentiality.

13. Photography and Media

We will only use photographs or video of students for promotional purposes with explicit written consent from the parent/guardian. Consent can be withdrawn at any time.

14. Data Protection Complaints

If you have concerns about how we process your personal data, please contact us in the first instance using the details provided on this website.

We will acknowledge your complaint within 30 days and investigate the matter promptly. We aim to provide a full response without undue delay.

If you remain dissatisfied, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO):

Information Commissioner’s Office Wycliffe House Water Lane Wilmslow Cheshire SK9 5AF

Telephone: 0303 123 1113 Website: Information Commissioner’s Office (ICO)

15. Policy Review

This policy is reviewed annually or whenever significant changes occur in legislation, organisational structure, or data processing activities.

16. Contact Us

For questions, concerns, or data requests, contact:

The Performance Studios Email: [email protected] Phone: 07495 283 914